B2B SaaS SEO that compounds, in Google and in AI answers.
I’m Yash Tulsyani, Head of Growth Marketing at BetterBugs and QAble. I build the site architecture, internal links and free tools that turn organic search into a channel you own.
Growth at BetterBugs and QAble · previously Turabit AI · 7+ years in SEO and growth
Free developer utilities I built at BetterBugs earned links from 50+ domains with Authority Score 50 and above, see the career record →
A site I built from scratch at Turabit AI reached 8–10k monthly impressions within four months of launch.
Get to know me: I think about discoverability ecosystems, AI-citation surface, and systems that compound, about page →
See how I structure work and what I’m currently focused on, now page →
I build free SEO tools in public and write up the thinking behind each one, see the tools →
I write operator notes on growth systems and AI search, read the blog →
Available for freelance and contract work, remote and worldwide, say hello →
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Personal updates
View allPublished a framework for AI-citation surface
A working model for engineering content to be cited by ChatGPT, Perplexity, and the next search layer.
Rebuilt the Topical Map Generator
It now clusters your own keyword export, picks pillars on breadth as well as volume, and flags cannibalisation before you write.
Recent writing
View allChatGPT visibility: how it picks sources, and what you can influence
It sources answers two quite different ways, and the distinction decides which of your problems is fixable this quarter.
AI Overviews: what changed, and what to do about the clicks
This is the one that costs you traffic you already had. A different problem from the chat assistants, with a different response.
LLM SEO: what the term means, and what is actually different
The name is unfortunate and the category is real. A working definition, and an honest account of what the work is worth.
Tracking brand mentions in AI search, honestly
Almost every page on this subject is selling a monitoring tool. The measurement is harder than those pages admit.
Start here
- Choosing a SaaS SEO agency, and when not to hire oneB2B SaaS SEO
- B2B SEO strategy: what to build in which orderB2B SaaS SEO
- Getting cited by AI search: what actually moves the needleAI Search
- B2B SaaS SEO: the economics, and the pages that carry itB2B SaaS SEO
- SEO for B2B SaaS: what to do at each stageB2B SaaS SEO
- Full stack marketer: breadth is not the whole jobCraft
- ChatGPT visibility: how it picks sources, and what you can influenceAI Search
Reading list
View allLatest tools
View allMeta Title Generator
Writes title variants from stated patterns, then scores each on rendered pixel width, coverage of your page’s own vocabulary, and whether it duplicates a title you already have.
Schema Validator
Checks every JSON-LD block on a page together, so it catches two nodes sharing an @id, references that point at nothing, and dates that are not real ISO 8601 dates.
AI Snippet Preview
Measures title and description in rendered pixels the way Google truncates them, and tests whether a section of your page survives being retrieved and quoted on its own.
Topical Map Generator
Clusters your own keyword export, picks each pillar on breadth as well as volume, reads intent from the modifiers present, and flags pairs that would cannibalise each other.
Contact
Always happy to help
Arrange a call
30 minutes, no pitch, let’s talk systems
Stay in touch
I’m most responsive on LinkedIn