Topical Map Generator

Give the generator a seed topic and it builds a hub-and-spoke topical map: a pillar surrounded by clusters, each broken into subtopics you can turn into individual pages.

Clusters follow the pattern that actually builds topical authority, fundamentals, implementation, tools, comparisons, measurement, and (in deep mode) advanced tactics, pitfalls, and examples. Every subtopic is tagged with a likely search intent and a suggested content format, so the map doubles as a rough editorial plan.

Use the export buttons to copy the whole map as Markdown (drops straight into Notion or a doc) or CSV (for a content calendar). It runs entirely in your browser.

Most topical map generators hold a fixed list of cluster names and substitute your seed into each one. The output looks like a map and contains no information about your subject, because the same eight clusters come back whatever you type.

This one starts from a keyword export. Paste what Semrush or Search Console gives you, with volume if you have it, and the clusters come out of the terms themselves: grouped by how much language they share, with the pillar chosen on breadth and volume rather than volume alone, because a long-tail term with a good number makes a terrible hub.

Intent is read from the modifiers actually present. “Best”, “vs” and “alternative” are commercial. “Pricing” and “demo” are transactional. “How” and “what” are informational. That decides the page type, and the page type decides what the page has to do.

Two keywords in one cluster with the same intent and most of their words in common are one page. Building both is how a site ends up with two results at position fifteen rather than one at position six, and it is far cheaper to catch here than after publishing.

A cluster containing a single keyword is flagged too. That is a page, not a cluster, and it either needs more terms around it or should fold into a neighbouring pillar.